PERFORMANCE CAMPAIGN

My Objectives:

  • To get as many agents and qualified buyers as possible into your home until it is SOLD!
  • To communicate the results of my activities, in writing, weekly, to you.
  • To assist you in getting the highest possible dollar value for your property in the shortest period of time with the least amount of inconvenience to you.
  • To constantly look for the best possible methods of exposing your property to potential qualified buyers in the market.
  • To earn your repeat and referral business forever.

My "Performance Campaign" for the Marketing of Your Property:

  1. Submit your home to the Multiple Listing Service.
  2. Have hand delivered/mailed 300 - 500 unique flyers alerting the Realtors® that your home is newly available.
  3. Preview your property with me to take detailed notes, brainstorm and target the potential buyer.
  4. Promote your home by networking with other top agents in the area for maximum exposure.
  5. Develop a list of features and benefits of your home for a color brochure to distribute to the cooperating agents to use with their potential buyers.
  6. Suggest and advise you as to any initial changes that you might want to make in your property to make it even more marketable to the buyer.
  7. Continually update you as to any recent sales so that you always know the position your property in the current market.
  8. Send out 50-100 letters and/or flyers to the surrounding area for maximum exposure to potential buyers.
  9. Provide additional exposure by handing a professional sign, lock box and brochure mailbox on your property.
  10. Hold a Realtor's Caravan for maximum first-time exposure as a NEW LISTING.
  11. Advertise when necessary using my state-of-the-art computer program that targets the right buyers.
  12. Pre-qualify, when possible, all prospective buyers.
  13. Make you are completely aware of all the various methods of financing that your buyer may want to use.
  14. Use my innovative Feedback Fax System to follow-up on all showings of your home by other agents and to obtain feedback from the Realtor's Caravan.
  15. Provide, on an ongoing basis, to the cooperating Brokers, a current brochure with features and benefits of your property, and inform them wjen a price adjustment is made.
  16. Follow-through with all showings by other Realtors to advise, suggest and assist in producing a written offer as quickly as possible after every showing.
  17. Assist you in arranging interim financing, if necessary.
  18. Make myself available to you so that any questions or concerns are handled immediately, night or day.
  19. Represent you upon the presentation of all contracts by the cooperating Brokers, and help you negotiate the best price and terms.
  20. Handle details, follow-up, and keep you informed, after the contract has been accepted, and oversee all mortgage, title, and other closing procedures.
  21. Deliver Your Check at the Closing.


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